Kaska Adoteye, Microsoft, Online Controlled Experiments, Learning From Running A/B/n Tests At Scale
SAS 1216How much is an idea really worth? What defines success for a product? How can we quantify "better" or “worse”? At Microsoft we have tens of thousands of engineers and data scientists trying to improve products that touch over a billion people worldwide. The data scale is enormous, and we're trying to learn from that…